Playbook Real Estate

Portal enquiry at 7 pm. Site visit booked by 7:05.

Buyers enquire on three portals in one evening. The developer who calls first usually gets the visit. Sellsmark calls every enquiry within minutes, checks budget and timeline, and books the site visit on your sales executive's calendar.

Line 4 · 18:18Rohit P.

Portal · 2 BHK Baner · budget 85-90 L

Site visit booked: Sat 11 am with Nikhil

Line 6 · 18:40Neha T.

Ad form · 3 BHK · investment

Brochure sent · callback Mon 11 am

Line 11 · 19:02Farah A.

"Is there a payment plan?"

Patched to Nikhil for pricing

The problem Where leads go cold

Enquiries pile up after office hours.

Evening and weekend spikes

Most portal enquiries arrive when the sales team has left. Each one is called next morning, after a competitor already has.

Same buyer, many portals

One buyer appears three times across portals and two reps call them. Sellsmark merges the enquiries into one record.

Browsers mixed with buyers

Reps spend the day dialling people who wanted a price list. The agent separates serious buyers before a rep spends time.

Script Qualifying questions

Questions that predict a real visit.

The playbook checks purpose, location, configuration, budget and possession timeline, then offers the next free site-visit slot at that project.

Playbooks / Real Estate Ready
1

Buying to live in, or as an investment?

Required
2

Which locations or projects are you considering?

Required
3

Which configuration: 1, 2 or 3 BHK?

Required
4

Budget range, including registration?

Required
5

When do you need possession?

Optional

Asks for a discount or a payment plan

Hand to rep
Flow Lead to site visit

How the playbook runs.

Enquiry arrives

From portals, ad forms or your website, mapped to the right project.

Called in minutes

In English, Hindi or Marathi, inside permitted hours.

Qualified

Budget, configuration and timeline captured to the CRM.

Visit booked

On the project's sales executive calendar, with SMS location pin and reminders.

Final line · your leads are waiting

Patch your leads through.

Pick where your leads come from. Pull the red plug. The first 100 AI calling minutes are on us.